Works

E-COMMERCE

Staunch Fit

Workout at home

Project Brief

Staunch brings the certified personal trainer for all the fitness enthusiast, with basic equipment and workout to you at your home, office, place of business, at your convenient place and time.

This is a Native app and there are 2 set of flows, one is for fitness enthusiast and other for trainer.

Challenges

What kind of training do I need
How to book a slot
Place
Equipment
Trust
Safety

My Intervention

Illustrated a design ideas creating scenarios, navigation flow etc. and presented a rough drafts to users and key stakeholders.

Designs were made in such a way that it should be convenient to any of the personas that was targeted and to general audience.

UX Methodology

Research and Analysis:

Competitive Analysis
Engage with Stakeholders
Goals

Design and Testing:

Low-Fidelity Design
Hi-Fidelity Visual Design
Usability testing

Benefit to Business

Fitness workout at home is a new business approach and which has got a good response.

Stakeholders are excited about the design, as this plays a crucial role for the type of business that the stakeholders are dealing with.

This is still in a development process!

Conceptual Model Sketches, Scenario and Navigation Flow

General E-commerce Flow:

Wanted to show what’s the ideal scenario and how that might work for our use case!

Basic Draft:

Drafted the basic flow just to put the thoughts in-place, and to discuss about stakeholders view and take feedback.

Home Screen:

Slightly more detailed version draft for better understanding about the flow.

Search:

Detailed out how search functionality works, it’s flow and how the results are shown.

Finding products through categorization:

Finding products through search:

Fitness Enthusiast Flow

Fitness Trainer Flow